Middle Tech Spotlight Series: Larry Horn of Amplify Louisville

Larry Horn on Supporting Entrepreneurship and Innovation in Louisville and Beyond

July 12th, 2024

In the Spotlight: Larry Horn

Hi friends! 👋 Evan here.

For this week’s episode, we sat down with another KY Innovation Hub - Amplify Startups (formerly Amplify Louisville) - to discuss some of the dynamics of the Louisville startup ecosystem and the role the innovation hub plays in its growth.

The Company: Amplify Startups

Amplify Startups is a state funding organization that supports entrepreneurs and innovation in the greater Louisville area with resources, connections, and event programing.

What We Discussed: The past, present, and future of Amplify startups and the complicated dynamic between government and startup innovation.

Prior to Amplify, the state and city of Louisville struggled to bring together a cohesive team and strategy to grow the startup and innovation community; however, that is changing thanks to Larry and his team. We touch on the learnings that came prior to Amplify, what they are changing, and how they plan to navigate the future. We also touched on what government funding entails and why it can sometimes be at odds with the realities founders and the startup community face.

That’s all we’ve got for you this week! Thanks for reading. Don’t forget to forward if you enjoyed this one!

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