In the Spotlight: Becca Self and Wes Murry

On this week’s episode, we sat down with Becca Self and Wes Murry, the President and CEO of Hunsicker, respectively. Hunsicker is a Venture Studio, meaning they both found and fund startups - bringing in entrepreneurs to build companies around concepts they find intriguing.

One of the key advantages that Hunsicker offers the entrepreneurs they partner with? Access to early potential customers via this region’s tightly connected business ecosystem - what Wed dubs as “The Kentucky Advantage”. We discuss how Hunsicker plays to Kentucky’s strengths, the opportunities and challenges of the venture studio model, and their take on profitably creating positive impact.

Key Takeaways

1. A Different Way to Fund an Idea - Because Hunsicker is both founding and funding the business idea, they have greater control over how capital is deployed. Additional funding is unlocked as the company hits milestones and goals that are specific to that business.

2. The Advantage of Access to Kentucky’s Industries - In his blog “The Kentucky Advantage”, Wes gives his thoughts on what makes Kentucky a great place for the venture studio model, sighting the connectedness of it’s business ecosystem. That connectedness has allowed Hunsicker to get early feedback from potential customers.

3. Positive Impact Without Sacrificing Profit - Sharing her perspective from a background in nonprofits, Becca gave her thoughts on what needs to change about how we approach building solutions with large positive societal impacts.

   For more information about Hunsicker, you can visit their website at Hunsicker.co

ICYMI

Some of our favorite clips from recent Middle Tech content:

• Check out the Middle Tech event coming to Northern, KY about the state of fundraising and M&A. 

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